Nivedita Mookerji

All stories by Nivedita Mookerji

The myth and magic of unicorns

The myth and magic of unicorns

Rediff.com22 Apr 2021

Becoming a unicorn is surely a marker for a company in its growth story, but it's not a major achievement nor is it a turning point of any significant worth.

'We can go up to 1 crore vaccinations a day'

'We can go up to 1 crore vaccinations a day'

Rediff.com31 Mar 2021

'Ultimately, we have to understand that we don't have the supply at the population scale. 'Therefore, it has to be prioritised.' 'That's what the government has done.'

WhyQ: Meet the teens who set up a business

WhyQ: Meet the teens who set up a business

Rediff.com23 Feb 2021

'Sure, we are teenagers who are doing this part time, but we feel we are making some sort of an impact.'

'Covid vaccination will be like RAC'

'Covid vaccination will be like RAC'

Rediff.com3 Feb 2021

'People on the wait list will be accommodated for vaccination when the scheduled beneficiaries don't turn up.'

Is India's 5G dream in trouble?

Is India's 5G dream in trouble?

Rediff.com21 Dec 2020

Nivedita Mookerji explains why a timely rollout of 5G may not be easy in India.

Online disrupts India's wholesale business

Online disrupts India's wholesale business

Rediff.com30 Nov 2020

Online play is a priority now -- so far unthinkable in a business that's all about a meaningful interface with kirana stores.

Apple's online debut in India a big step towards retail

Apple's online debut in India a big step towards retail

Rediff.com13 Oct 2020

Apple's online launch is a symbol of success for FDI in single-brand retail, though there's no indication of how much the Silicon Valley major would invest in the country.

The curious case of Jack Ma's India plans

The curious case of Jack Ma's India plans

Rediff.com20 Aug 2020

Jack Ma who had five years ago said he was inspired and excited by "Make in India" possibly understood the essence of the signature campaign better than some others and decided to stay away from India other than as an investor, says Nivedita Mookerji.

Explained: What Walmart's reverse merger with Flipkart means

Explained: What Walmart's reverse merger with Flipkart means

Rediff.com6 Aug 2020

Although Walmart-Flipkart wholesale game-plan is to target about a $150 billion market out of a total pie of $700 billion in the country, the consolidation marks the end of the multi-brand dream of the American retail giant.

Why 'country of origin' clause may turn out to be a big farce

Why 'country of origin' clause may turn out to be a big farce

Rediff.com3 Aug 2020

A hot sale of a Chinese product, whether assembled in India or anywhere else in the world, may make the country of origin rule fall by the wayside. Moreover, its execution is challenging for businesses as there are no clear guidelines or definitions from the authorities on what constitutes 'country of origin'.

'Corona is a wake up call for all of us'

'Corona is a wake up call for all of us'

Rediff.com23 May 2020

'I'm not surprised with what's happening in India,' 'Tiger' Tyagarajan tells Nivedita Mookerji.

What Telecom Man reveals about India's business-politics links

What Telecom Man reveals about India's business-politics links

Rediff.com16 May 2020

'It's the brazen corruption involving politicians that makes you sit up years after the event,' notes Nivedita Mookerji after reading B K Syngal's Telecom Man.

Does Modi have a coronavirus war room?

Does Modi have a coronavirus war room?

Rediff.com23 Apr 2020

Nivedita Mookerji goes in search of the elusive war room to track and respond to the coronavirus threat.

Why did e-commerce services get choked in India?

Why did e-commerce services get choked in India?

Rediff.com9 Apr 2020

A single format and simpler, uniform rules would have kept the service going. In other parts of the world including in the US, managing demand and capacities along with ensuring preventive measures were an issue, but there was hardly any administrative hurdle anywhere.

To keep essentials flowing Centre widens grocery inclusions

To keep essentials flowing Centre widens grocery inclusions

Rediff.com4 Apr 2020

In the last one week several companies have had to face the hurdle of making a distinction between what's essential and what's not. To help them the government has now clarified that grocery would include hygiene products such as hand wash, soaps, disinfectants, body wash, shampoo, surface cleaners, detergents, tissue paper, toothpaste, oral care, sanitary pads, diapers, chargers and battery cells, etc.

India Post calls to say you've got mail

India Post calls to say you've got mail

Rediff.com30 Mar 2020

Changing with the times and in compliance with social distancing norms, customers are now picking up their parcels, speed posts and registered letters within the city themselves after they are informed on phone.

Ayushman Bharat gets ready for coronavirus cover

Ayushman Bharat gets ready for coronavirus cover

Rediff.com18 Mar 2020

The Ayushman-PMJAY scheme, which does not deal with preventive healthcare cover, offers hospitalisation packages for intensive care units, high-dependency units and normal wards.There's no provision for isolation wards.

'Yeh BBC Hai'. You won't hear these words from Feb 1

'Yeh BBC Hai'. You won't hear these words from Feb 1

Rediff.com31 Jan 2020

For 80 years, news and views aired on BBC Hindi reached audiences in the remotest parts of the country. For millions of its followers, the signature line -'yeh BBC hai (this is BBC)' -- has been like a morning alarm, and the bulletins a vital link between India and the world. That link, which began when there was no mobile phone or internet, is about to break as the radio service will fall silent after January 31. And for many living in smaller towns and in rural areas, life won't be the same again, writes Nivedita Mookerji.

Apple may finally dip its toes in Indian retail pool

Apple may finally dip its toes in Indian retail pool

Rediff.com10 Sep 2019

Still, the earliest India will get to experience Apple online will be early 2020 and the company's first fully-owned signature store should be up around 2022 -- almost two decades after it had opened its first store worldwide, writes Nivedita Mookerji.

The 'invisible observer': Ravinder Takkar takes charge of Vodafone Idea

The 'invisible observer': Ravinder Takkar takes charge of Vodafone Idea

Rediff.com30 Aug 2019

A Vodafone Group insider with more than 25 years in the telco across geographies, he's like the eyes and ears of the multinational in India.

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